Hudson Insurance Company filed an initial rate and rule filing in Maryland on January 22, 2026, seeking approval to launch a new private crop insurance program called MyECO. The filing applies to new business and renewals beginning February 2, 2026, and represents a new market entry rather than a revision to an existing program.

MyECO is structured as a supplemental product designed to sit alongside the Federal Enhanced Coverage Option (ECO). While Federal ECO provides county level revenue protection within the 86 percent to 95 percent band, MyECO is intended to respond at the individual grower level when a farmer’s own revenue falls within that same band. Any indemnity paid under MyECO is reduced by corresponding payments made under the Federal ECO program.

The rating methodology relies on market based inputs and probabilistic modeling. Hudson uses price data from the Chicago Mercantile Exchange for simulations and references Barchart.com for market implied volatility. Premiums are developed using Monte Carlo simulations that generate thousands of yield scenarios at both the individual and county level to estimate pure premium.

From a distribution standpoint, agents are required to submit applications through the MyECO Estimator within the eHarvest system. Agents do not have binding authority, and all applications are subject to underwriting approval by Hudson. The filing also establishes a 15 day window after the sales closing date for agents to key applications.

The program will be administered by Hudson Crop Insurance Services, Inc.