Farmers Insurance Exchange filed for a 7% overall rate increase for its Private Passenger Auto program in New Jersey, effective January 4, 2026, for new business and January 29, 2026, for renewals. The filing impacts 7,379 policyholders and about 13,966 vehicles, representing $26.5 million in written premium.
The revision includes updates to base rates, zip code factors, expense fees, and coverage components such as Loss of Use, Glass Deductible Buyback, and Rental Coverage. Base rate changes range from -2.5% for Collision to +18% for Personal Injury Protection. Individual policy changes are capped at a 15.9% increase or a 4.8% decrease.
Rate indications were derived from three years of New Jersey experience ending December 2024, using a Least Squares trend method. Loss ratios were set at 64.2% for Liability and 68.5% for Physical Damage.
Farmers, part of Farmers Insurance Group, is domiciled in California. The filing follows several prior New Jersey rate adjustments between 2019 and 2025, including a 7.3% overall increase in April 2025.


