Pruco Life Insurance Company filed in Oregon on October 2, 2025, to introduce a new SimplyTerm Protector Consumer Flyer promoting its decreasing term life insurance product designed to cover mortgages or other debts.

The flyer directs consumers to Prudential’s previously approved landing page and is part of a direct-response digital marketing campaign under The Prudential Insurance Company of America. The filing carries no rate impact and remains pending state review.