Lemonade filed a rate update for its pet insurance program in Tennessee, proposing an overall -5.6% rate decrease, driven by a -7.0% reduction in Accident & Illness coverage, while preventative coverage remains unchanged.

The filing impacts 9,529 policyholders and reduces written premium by approximately $266k on a ~$4.75M book, signaling improving loss experience or pricing calibration after prior increases.

The update replaces the existing rate manual, with a new base annual rate of $287.14 and uniform territorial factors across Tennessee, alongside detailed segmentation by breed and age—highlighting Lemonade’s continued reliance on granular rating variables rather than geographic differentiation.

The changes are set to take effect April 15, 2026 (new business) and May 15, 2026 (renewals).